YouTube becomes top grossing iPhone app in U.S., as its slow climb to the top of the charts. This is a watershed achievement eight years in the making.
Google’s YouTube app for iOS, which provides direct access to the ubiquitous video sharing service, this week, became the top grossing iPhone title on Apple’s U.S. App Store.
Apple removed the Top Grossing chart from its App Store app in iOS 11, but analytics firms like Sensor Tower still have access to such data.
Google first launched a standalone YouTube app in 2012 following its removal as a preinstalled app in iOS 6. Since then, the iOS version has been a venerable favorite among users, consistently maintaining a spot in the upper echelons of the App Store’s free app charts.
YouTube sits in the No. 1 spot in the U.S. App Store. YouTube rolled out the YouTube Red subscription service which grants paying users access to ad free videos, offline caching and other value-added features.
The release boosted the app into the No. 6 spot on Apple’s top grossing charts, generating an estimated $100,000 per day on iPhone and as much as $300,000 a day on iPad, the report said. YouTube Red currently runs for a monthly fee of $9.99 that can be paid in-app for $12.99.
According to Sensor Tower, YouTube has grossed more than $200 million in worldwide user spending on iOS since in-app monetization. Subscriber trends are moving upward, as the title collected about $14 million in February and $12 million so far this month.